{"id":17859,"date":"2022-03-07T14:48:02","date_gmt":"2022-03-07T13:48:02","guid":{"rendered":"https:\/\/highest-darmstadt.de\/team\/member\/michael-buschmann\/"},"modified":"2024-03-25T13:26:34","modified_gmt":"2024-03-25T12:26:34","slug":"michael-buschmann","status":"publish","type":"members","link":"https:\/\/highest-darmstadt.de\/en\/team\/expert-en\/michael-buschmann\/","title":{"rendered":"Michael Buschmann"},"content":{"rendered":"\n    <div id=\"stage-default-profileblock_cbea5c4cc37c5b0163b48ea9a436df3a\" class=\"container-fluid stage-default with-user-profile with-backlink stage-default-profile\">\n                                                                                                                                                        <div class=\"container-fluid top\">\n                                                    <div class=\"user-profile\">\n                                <img decoding=\"async\" loading=\"lazy\" class=\"user-avatar\" src=\"https:\/\/highest-darmstadt.de\/wp-content\/uploads\/2022\/03\/Picture-1-16-1.jpg\" alt=\"Michael Buschmann\">\n                            <\/div>\n                                                                            <div class=\"main-content top\">\n                                                                    <a class=\"back-link\" href=\"https:\/\/highest-darmstadt.de\/de\/ueber-uns\/highest-experts\/ \" title=\"HIGHEST Experts\" ><span class=\"icon icon-arrow-line\"><\/span><\/a>\n                                                                                                    <div class=\"row headline-line-to-end\">\n                                        <div class=\"col-12 col-lg-7 offset-xl-2 col-xl-6 col-xxl-10\">\n                                            <header>\n                                                                                                    <div class=\"subheader categorie-label\"><span>Mentor:in<\/span><\/div>\n                                                                                                                                                    <h1 class=\"headline\">\n                                                        Michael Buschmann                                                    <\/h1>\n                                                                                            <\/header>\n                                        <\/div>\n                                    <\/div>\n                                                                                                    <div class=\"row intro\">\n                                        <div class=\"col-12 col-lg-7 offset-xl-2 col-xl-6 col-xxl-8\">\n                                            <div class=\"copy\">\n                                                <p><b>Motivation zum Mentoring:<\/b><br \/>\nIch m\u00f6chte mich gerne aktiv bei der St\u00e4rkung des Startup-Standorts Darmstadt einbringen und Tech-Startup-Gr\u00fcndern ab Gr\u00fcndung bei der Orientierung im Digitalen Marketing und der Auswahl der richtigen Ma\u00dfnahmen behilflich sein.<\/p>\n                                            <\/div>\n                                        <\/div>\n                                    <\/div>\n                                                            <\/div>\n                                            <\/div>\n                \n                                    <div class=\"container-fluid text-columns\">\n                        <div class=\"main-content\">\n                            <div class=\"row\">\n                                                                                                                                            <div class=\"col-12 col-lg-4 col-xl-3 offset-xl-2 text-column\">\n                                                                                                                    <\/div>\n                                                                                                                                            <div class=\"col-12 col-lg-4 col-xl-3  text-column\">\n                                                                                                                    <\/div>\n                                                                                                                                            <div class=\"col-12 col-lg-4 col-xl-3  text-column\">\n                                                                                                                    <\/div>\n                                                                <div class=\"col-12 col-xl-10 offset-xl-2\">\n                                    <hr \/>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    \n                                                                                                                                                                    \n                                    <div class=\"text-box bg-medium-blue\">\n                        <div class=\"container-fluid\">\n                            <div class=\"main-content\">\n                                <div class=\"row\">\n                                    <div class=\"col-12 offset-xl-2 col-xl-8\">\n                                                                                                                            <h2>Bisherige berufliche Stationen:<\/h2>\n                                                                                                                                                                    <div class=\"list-wrap vertical-list container-69f1e88a94932\">\n                                                <div class=\"list-items list-columns\">\n                                                                                                                                                                                                                                                                                                <div class=\"list-item\">\n                                                                                                                                            <div class=\"header\">Deutsche Telekom AG<\/div>\n                                                                                                                                                                                                        <\/div>\n                                                                                                                                                                                                                                                                                                                                                                                                                        <div class=\"list-item\">\n                                                                                                                                            <div class=\"header\">T-Online International AG<\/div>\n                                                                                                                                                                                                        <\/div>\n                                                                                                                                                                                                                                                                                                                                                                                                                        <div class=\"list-item\">\n                                                                                                                                            <div class=\"header\">Kirch Intermedia AG<\/div>\n                                                                                                                                                                                                        <\/div>\n                                                                                                                                                                                                                                                                                                                                                        <div class=\"hidden-content hidden-content-69f1e88a94932\">\n                                                                                                                                                                                        <div class=\"list-item\">\n                                                                                                                                            <div class=\"header\">Letsbuyit.com SE<\/div>\n                                                                                                                                                                                                        <\/div>\n                                                                                                                                                                                                                                                                                                                                                                                                                        <div class=\"list-item\">\n                                                                                                                                            <div class=\"header\">ProSieben Digital GmbH<\/div>\n                                                                                                                                                                                                        <\/div>\n                                                                                                                                                                                                                                                                                                                                                                                                                        <div class=\"list-item\">\n                                                                                                                                            <div class=\"header\">Letsbuyit.com SE, ProSieben Digital GmbH , Opus 5 Interaktive Medien GmbH<\/div>\n                                                                                                                                                                                                        <\/div>\n                                                                                                                                                                                                                                                                                                                                                                                                                        <div class=\"list-item\">\n                                                                                                                                            <div class=\"header\">Dresdner Bank AG<\/div>\n                                                                                                                                                                                                        <\/div>\n                                                                                                                                                                                    <\/div>\n                                                                                                                                                            <\/div>\n                                                                                                    <div class=\"toggle-list-items\">\n                                                        <a class=\"textlink no-line toggle-link toggle-menu js-toggle\" data-container=\"container-69f1e88a94932\" data-target=\"hidden-content-69f1e88a94932\" data-mode=\"slide\" title=\"Show more\">\n                                                            <span class=\"action-open\"><span class=\"icon\"><\/span>Show more<\/span>\n                                                            <span class=\"action-close\"><span class=\"icon\"><\/span>Show less<\/span>\n                                                        <\/a>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                            <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                        <\/div>\n\n\n\n<section id=\"quote-slider-block-block_bf835e7a7d16690c13ee37dbb8e6e59e\" class=\"quote-slider quote-slider-block\">\n    <div class=\"container-fluid outer\">\n        <div class=\"inner-container\">\n            <div class=\"container-fluid\">\n                <div class=\"main-content quote-slider-container\">\n\n                                                                        <div class=\"slide\">\n                                <div class=\"row\">\n                                    <div class=\"col\">\n                                        <div class=\"quote-slider-upper-container \">\n                                            <div class=\"main-content\">\n                                                                                                    <div class=\"main-content bg-medium-blue\">\n                                                        <div class=\"main-content\">\n                                                            <div class=\"row\">\n                                                                                                                                    <div class=\"col-xs-9 col-xl-6\">\n                                                                        <div class=\"quote-slider-user-container\">\n                                                                                                                                                            <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/highest-darmstadt.de\/wp-content\/uploads\/2022\/03\/Picture-1-16-1.jpg\" alt=\"Michael Buschmann\">\n                                                                                                                                                        <div>\n                                                                                                                                                                    <h5>Michael Buschmann<\/h5>\n                                                                                                                                                                                                                                                    <p>Gesch\u00e4ftsf\u00fchrender Gesellschafter der takevalue Consulting GmbH, Darmstadt<\/p>\n                                                                                                                                                            <\/div>\n                                                                        <\/div>\n                                                                    <\/div>\n                                                                                                                                                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                                                                                    <div class=\"row\">\n                                                        <div class=\"col-12 col-lg-9\">\n                                                            <h2> &#8220;Wenn wir die Ziele wollen, wollen wir auch die Mittel.&#8221; &#8211; Immanuel Kant<br \/>\r\n <\/h2>\n                                                        <\/div>\n                                                        <div class=\"col-12 col-lg-3\">\n                                                            <span class=\"icon icon-quote\"><\/span>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                        <\/div>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                                            \n                <\/div>\n\n                <div class=\"main-content\">\n                    <div class=\"row\">\n                        <div class=\"col-12 custom-arrows\">\n                            <div class=\"pagination-info\">\n                                <a class=\"more prev-arrow\">\n                                    <span class=\"icon icon-arrow white\"><\/span>\n                                <\/a>\n                                <span class=\"pagination-info-pages\"><\/span>\n                                <a class=\"more next-arrow\">\n                                    <span class=\"icon icon-arrow white\"><\/span>\n                                <\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n<section id=\"accordion-block-block_95f5870abf1b6444f0d3fbcad024874f\" class=\"container-fluid accordion-container accordion-block\">\n    <div class=\"inner-container\">\n        <div class=\"container-fluid\">\n            <div class=\"container\">\n                <div class=\"row\">\n                    <div class=\"col col-sm-10 offset-sm-1 offset-lg-2 col-lg-11\">\n\n                                                    <header class=\"row headline-wrapper\">\n                                <div class=\"col col-lg-9\">\n                                    <h3 class=\"h2\">\n                                        Interviews                                    <\/h3>\n                                <\/div>\n                            <\/header>\n                        \n                                                    \n                            <div class=\"row accordion-wrapper\">\n                                <div class=\"col col-lg-9\">\n\n                                    <div class=\"accordion\" id=\"accordionElement-69f1e88a9bc83\">\n\n                                        \n                                            <div class=\"accordion-item open\">\n                                                                                                    <h3 class=\"h4 accordion-header\" id=\"element1\">\n                                                        <button class=\"accordion-button\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse1-69f1e88a9bc83\" aria-expanded=\"true\" aria-controls=\"collapse1-69f1e88a9bc83\"> Was haben Sie studiert und wo:                                                        <\/button>\n                                                    <\/h3>\n                                                                                                                                                    <div id=\"collapse1-69f1e88a9bc83\" class=\"accordion-collapse collapse show\" aria-labelledby=\"element1\" data-bs-parent=\"#accordionElement-69f1e88a9bc83\">\n                                                        <div class=\"accordion-body\">\n                                                            <p>Betriebswirtschaft, VWA D\u00fcsseldorf (ohne Abschl.)<\/p>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n\n                                        \n                                            <div class=\"accordion-item\">\n                                                                                                    <h3 class=\"h4 accordion-header\" id=\"element2\">\n                                                        <button class=\"accordion-button\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse2-69f1e88a9bc83\" aria-expanded=\"true\" aria-controls=\"collapse2-69f1e88a9bc83\"> Schwerpunkte im Mentoring:                                                        <\/button>\n                                                    <\/h3>\n                                                                                                                                                    <div id=\"collapse2-69f1e88a9bc83\" class=\"accordion-collapse collapse\" aria-labelledby=\"element2\" data-bs-parent=\"#accordionElement-69f1e88a9bc83\">\n                                                        <div class=\"accordion-body\">\n                                                            <p>Unterst\u00fctzung der Unternehmensziele durch Digitales Marketing (Website-Konzeption und Entwicklung, Digitales Marketing f\u00fcr B2B, SEO, SEA, Paid Social, Content Marketing, Tracking, Analytics, Reporting und KPIs).<\/p>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n\n                                        \n                                            <div class=\"accordion-item\">\n                                                                                                    <h3 class=\"h4 accordion-header\" id=\"element3\">\n                                                        <button class=\"accordion-button\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse3-69f1e88a9bc83\" aria-expanded=\"true\" aria-controls=\"collapse3-69f1e88a9bc83\"> Ihre Lieblingsb\u00fccher:                                                        <\/button>\n                                                    <\/h3>\n                                                                                                                                                    <div id=\"collapse3-69f1e88a9bc83\" class=\"accordion-collapse collapse\" aria-labelledby=\"element3\" data-bs-parent=\"#accordionElement-69f1e88a9bc83\">\n                                                        <div class=\"accordion-body\">\n                                                            <p>\u201eSnow Crash\u201c von Neal Stephenson, \u201eOtherland\u201c von Tad Williams, \u201cWassermusik\u201d von T.C.Boyle \u201eThe Future of Management\u201d von Gary Hamel und Bill Breen, \u201cMarketing in the age of Google\u201d von Vanessa Fox.<\/p>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n\n                                        \n                                            <div class=\"accordion-item\">\n                                                                                                    <h3 class=\"h4 accordion-header\" id=\"element4\">\n                                                        <button class=\"accordion-button\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse4-69f1e88a9bc83\" aria-expanded=\"true\" aria-controls=\"collapse4-69f1e88a9bc83\"> Erwartungen an HIGHEST und die Mentees:                                                        <\/button>\n                                                    <\/h3>\n                                                                                                                                                    <div id=\"collapse4-69f1e88a9bc83\" class=\"accordion-collapse collapse\" aria-labelledby=\"element4\" data-bs-parent=\"#accordionElement-69f1e88a9bc83\">\n                                                        <div class=\"accordion-body\">\n                                                            <p>Interessanten und herausfordernden Austausch mit Gr\u00fcndern und sp\u00e4ter auch Zugang zu spannenden Unternehmen. Und nat\u00fcrlich auch Spa\u00df an der Zusammenarbeit!<\/p>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n\n                                        \n                                            <div class=\"accordion-item\">\n                                                                                                    <h3 class=\"h4 accordion-header\" id=\"element5\">\n                                                        <button class=\"accordion-button\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse5-69f1e88a9bc83\" aria-expanded=\"true\" aria-controls=\"collapse5-69f1e88a9bc83\"> Welche drei F\u00e4higkeiten sollte ein Unternehmer mitbringen:                                                        <\/button>\n                                                    <\/h3>\n                                                                                                                                                    <div id=\"collapse5-69f1e88a9bc83\" class=\"accordion-collapse collapse\" aria-labelledby=\"element5\" data-bs-parent=\"#accordionElement-69f1e88a9bc83\">\n                                                        <div class=\"accordion-body\">\n                                                            <ol>\n<li>Viel <strong>Leidenschaft<\/strong> f\u00fcr die eigene Arbeit und das Thema, dem man sich widmet.<\/li>\n<li>\u00a0Ausgepr\u00e4gte <strong>Kundenorientierung<\/strong> auf Produkt- und Serviceebene.<\/li>\n<li>Eine grunds\u00e4tzliche <strong>Offenheit<\/strong> f\u00fcr Ver\u00e4nderung und Verbesserung.<\/li>\n<\/ol>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n\n                                        \n                                            <div class=\"accordion-item\">\n                                                                                                    <h3 class=\"h4 accordion-header\" id=\"element6\">\n                                                        <button class=\"accordion-button\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapse6-69f1e88a9bc83\" aria-expanded=\"true\" aria-controls=\"collapse6-69f1e88a9bc83\"> Pers\u00f6nlicher Ratschlag f\u00fcr angehende Gr\u00fcnder:                                                        <\/button>\n                                                    <\/h3>\n                                                                                                                                                    <div id=\"collapse6-69f1e88a9bc83\" class=\"accordion-collapse collapse\" aria-labelledby=\"element6\" data-bs-parent=\"#accordionElement-69f1e88a9bc83\">\n                                                        <div class=\"accordion-body\">\n                                                            <p>Sehr gute und motivierte Mitarbeiter sind der Schl\u00fcssel zu langfristigem Erfolg! Versucht nicht besser zu sein als Eure Mitarbeiter, verwendet stattdessen mehr Zeit darauf, Euch im Unternehmen operativ entbehrlich zu machen. So habt Ihr mehr Raum, um an der Entwicklung Eures Unternehmens zu arbeiten.<\/p>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n\n                                        \n                                    <\/div>\n\n                                <\/div>\n                            <\/div>\n\n                        \n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n        <section id=\"teaser-block-block_ec0b227bbe869b12ab009a5a54614a69\" class=\"container-fluid teaser-text teaser-block\">\n        <div class=\"main-content\">\n            <div class=\"row\">\n                <div class=\"col\">\n                    <div class=\"content bg-medium-blue\">\n                                                    <header>\n                                <h2>Du w\u00fcrdest mit diesem:dieser Mentor:in gerne zusammenarbeiten?<\/h2>\n                            <\/header>\n                                                                                                    <div class=\"cta-wrap\">\n                                <a class=\"button button-primary\" href=\"https:\/\/highest-darmstadt.de\/de\/kontakt\/\" title=\"Termin vereinbaren\" >Termin vereinbaren<\/a>\n                            <\/div>\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n\n\n\n    <section id=\"teaser-two-column-block_a6c416a9e934961a7def5eee2902d47c\" class=\"teaser-two-column teaser-two-column\">\n        <div class=\"container-fluid outer\">\n            <div class=\"inner-container\">\n                <div class=\"container-fluid\">\n                    <div class=\"teaser-two-column-outter-container\">\n                                                                                <div class=\"teaser-two-column-container bg-dark-blue\">\n                                                                    <div class=\"img-content\">\n                                        <div class=\"img\">\n                                                                                            <a href=\"https:\/\/highest-darmstadt.de\/de\/service\/beratung\/\" title=\"Mehr erfahren\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/highest-darmstadt.de\/wp-content\/uploads\/2022\/03\/Simone-Lu\u0308hl-klein-scaled.jpg\" alt=\"Simone Lu\u0308hl\"><\/a>\n                                                                                    <\/div>\n                                    <\/div>\n                                                                                                    <h3>\n                                        Beratung                                    <\/h3>\n                                                                                                    <a class=\"button button-outline\" href=\"https:\/\/highest-darmstadt.de\/de\/service\/beratung\/\" title=\"Mehr erfahren\" >Mehr erfahren<\/a>\n                                                            <\/div>\n                                                                                <div class=\"teaser-two-column-container bg-dark-blue\">\n                                                                    <div class=\"img-content\">\n                                        <div class=\"img\">\n                                                                                            <a href=\"https:\/\/highest-darmstadt.de\/de\/kontakt\/\" title=\"Mehr erfahren\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/highest-darmstadt.de\/wp-content\/uploads\/2022\/04\/AdobeStock_309873155-scaled.jpeg\" alt=\"business background of businessman having handshake\"><\/a>\n                                                                                    <\/div>\n                                    <\/div>\n                                                                                                    <h3>\n                                        Mentor:in werden                                    <\/h3>\n                                                                                                    <a class=\"button button-outline\" href=\"https:\/\/highest-darmstadt.de\/de\/kontakt\/\" title=\"Mehr erfahren\" >Mehr erfahren<\/a>\n                                                            <\/div>\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":5766,"comment_status":"closed","ping_status":"closed","template":"","categories":[778],"tags":[320],"position":[796],"class_list":["post-17859","members","type-members","status-publish","has-post-thumbnail","hentry","category-expert-en","tag-peer-mentorinnen-alumni-gruenderinnen-en","position-geschaeftsfuehrender-gesellschafter-der-takevalue-consulting-gmbh-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/members\/17859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/members"}],"about":[{"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/types\/members"}],"replies":[{"embeddable":true,"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/comments?post=17859"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/media\/5766"}],"wp:attachment":[{"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/media?parent=17859"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/categories?post=17859"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/tags?post=17859"},{"taxonomy":"position","embeddable":true,"href":"https:\/\/highest-darmstadt.de\/en\/wp-json\/wp\/v2\/position?post=17859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}